Dalmia Bharat Honours 162 Veteran Contractors across Eastern Region Through the ‘Aap Hain Sachche Viswakarma’ Initiative

At the company’s Annual Viswakarma Puja celebration in Bengal, 32 elderly contractors were felicitated for their valuable contribution to the construction industry

Aap Hain Sachche Viswakarma Initiative by Dalmia Bharat

Kolkata, 18th September 2023: Dalmia Bharat Limited, one of India’s leading cement manufacturers, honoured 162 experienced contractors across the Eastern Region as part of their ‘Aap Hai Sachche Viswakarma’ initiative, an annual tradition celebrated during the auspicious Viswakarma Puja festival. Dalmia Bharat’s ‘Aap Hai Sachche Viswakarma’ initiative aims to appreciate and acknowledge the invaluable contributions of constructers whose skilled hands have helped to shape countless dream homes into reality and their role in mentoring other skilled professionals in the industry.

As part of the celebrations held in Bengal, 32 experienced contractors were felicitated by Dalmia Cement representatives in the presence of their families, dealers and other members of the contractor community. The esteemed contractors were presented a trophy, mementoes and a specially designed photo album showcasing their remarkable journey in building homes. As a special gesture this year, Dalmia Cement also featured their photographs on Retail Arch gates at the dealer points from where they were nominated. This visual sought to pay tribute and communicate to consumers, masons, and contractors the significance of their contributions in shaping the construction landscape.

Among many, one exemplifying story of resilience is of Shri Sukha Ranjan Mistri from Hooghly, who experienced multiple hardships after relocating to Bengal from Bangladesh post partition in 1971. In 1973, he entered the construction sector and, over the years, established himself as a Head Mason, overseeing the successful completion of 85 commercial and residential buildings to date.

Commenting on the occasion, a company spokesperson stated, 

” Dalmia Bharat takes great pride in this initiative as it reinforces the company’s core values of craftsmanship, unity, and respect. Lord Viswakarma holds great significance as the deity of Workmanship and Skill. Acknowledging these exceptional individuals on this day signifies the recognition of their craftsmanship and technical expertise highlighting their enduring impact on the construction industry. We hope to continue with this tradition every year, to nurture a sense of community and respect for every member of the construction fraternity.”

Dalmia Bharat has been commemorating this initiative since 2020, to build salience within the contractor community across the Eastern region. Since its inception, its impact and reach have steadily expanded. The program culminated in a significant celebration this year, where a substantial number of veteran contractors were recognized for their significant contribution.

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