Skip to content
  • About Us
  • Copyright
  • Privacy Policy
  • Terms of Services
  • Contact Us
  • Disclaimer
  • Advertise with Us
Vantage Point
  • Home
  • About Us
    • About Us
    • Copyright
    • Privacy Policy
    • Terms of Services
    • Contact Us
    • Disclaimer
    • Advertise With Us
  • News
  • Entertainment
    • Bollywood
      • Bollywood Actress In Bikini
    • Hollywood
    • Tollywood
    • Television
    • Actresses / Actors
  • Videos
    • Amazing Video
    • Hot Songs
    • Movies Trailer
    • Photoshoot
    • Short Films
  • Miscellaneous
    • Business
    • Health
    • Humour
    • QuotesCollections of various amazing quotations from around the world.
    • Photography
    • Short Story
    • Sports
    • Technology
    • Travel
  • Hindi
  • Support Us
Menu Close
  • Home
  • About Us
    • About Us
    • Copyright
    • Privacy Policy
    • Terms of Services
    • Contact Us
    • Disclaimer
    • Advertise With Us
  • News
  • Entertainment
    • Bollywood
      • Bollywood Actress In Bikini
    • Hollywood
    • Tollywood
    • Television
    • Actresses / Actors
  • Videos
    • Amazing Video
    • Hot Songs
    • Movies Trailer
    • Photoshoot
    • Short Films
  • Miscellaneous
    • Business
    • Health
    • Humour
    • Quotes
    • Photography
    • Short Story
    • Sports
    • Technology
    • Travel
  • Hindi
  • Support Us
  • About Us
  • Copyright
  • Privacy Policy
  • Terms of Services
  • Contact Us
  • Disclaimer
  • Advertise with Us
Designed in Portland. Made for India, D:FY to launch 22 stores in 9 cities across the country. Will be available exclusively online on Amazon Fashion~ Sportswear Brandand Amazon Fashion exclusive, D:FY launched with a grand event at Phoenix Market City,Kurla, in Mumbai.The event was attended by stalwarts from the retail and online industry, celebrities from the sports and Bollywood as well as influencers, socialites & fitness enthusiasts. The event commenced with an interesting and engaging panel discussion on,‘Is Sports finally taking centre-stage in India?’, where panellists - Mr. Kishore Biyani, Founder Future Group, Mr. RiteshSidhwani& Mr. Farhan Akhtar, Founders,Excel Entertainment Pvt. Ltd., Anil Kumble, Indian cricketing legend and MayankShivam, Director, Category Management, Amazon Fashion,provided fascinating insights into the emergence of sports and sportswear in India. The entire panel discussion was moderated by actress and Fitness Enthusiast, Mandira Bedi. Post the panel discussion, there was aunique fitness challenge, ‘Get.Set. D:FY’ was flagged off by Farhan Akhtar where celebrities like Nidhhi Agerwal, Saqeeb Salem, Mandira Bedi, Karan Tacker and Rhea Chakraborty, had to participate in a series of fitness & sports related challenge not just to test themselves but also to test and taste the D:FY range of footwear, apparel and accessories. D:FY announced India’s defying cricket all-rounder Hardik Pandya along with upcoming Bollywood actress Nidhhi Agerwal asits brand ambassadors. D:FY is also privileged to have the support of India’s bowling legend Anil Kumble since inception as its mentor. D:FY also launched its flagship store in the Phoenix Market City Kurla mallspanning over 4,000 sq. ft., which will house a complete range of D:FY shoes, apparel and accessories.Additionally, D:FYwill be available exclusively online only on Amazon Fashionto ensure a pan India presence. D:FY’s key aims are to make great sports gear accessible with great technology and breath-taking looks.  In the first season, the collection brings over four proprietary technologies like D:FY FLO, D:FY SNUG FOAM D:FY FLEX R and D:FY WEAVE FIT etc. in shoes and over three such technologies like D:FY SSWEAT, D:FY BOX MESH etc. in apparels In a first in sports footwear in India, the D:FY footwear range has been designed in Portland, the sneaker capital of the world, which is made for India with best-in-class technology. D:FY worked on an Indian ‘last’ and invested significant capital in its own moulds to give the best material science and composition to Indian consumers. D:FY footwear range targets Indian fitness sensibilities - walk , gym and multi-sport.  D:FY questions, Why should sports gear be expensive? It is making great sports footwear with great technology available from prices of Rs. 2200 onwards. Similarly its proprietary D:FY SWEAT technology range of apparel with great moisture wicking capabilities start from Rs. 799. D:FYis planning an aggressive physical presence and begins with 22 stores across nine cities of Mumbai, Bengaluru, Hyderabad, Chennai, Surat, Vadodara, Mohali, Bareily and Hubli. Commenting at the launch event, Mr. Rajiv Mehta, Founder & Director of KAN DFY Sports Pvt. Ltd. said, “D:FY will always be a product first company.  We strongly feel the need to give greater value to the consumer without compromising on quality. Using top tier factories and best-in-class material, D:FY will give you enhanced performance at a fantastic price. Additionally, Amazon is customer centric and is known for its fast and efficient delivery. Our presence on Amazon Fashion will allow us a wider reach to customers throughout the country” Also commenting at the launch event, Mr. Prashant Desai – Founder & Director of KAN DFY Sports Pvt. Ltd. said,  “We see a huge opportunity for technology-led, accessible sports gear in India. As a society, we are getting serious about sports. Every sport journey begins with great sports gear and why should it be so expensive? D:FY will make great sports gear at honest prices. We begin with 22 stores and plan to take this to 100 by 2022.” Commenting on the same, Mr. MayankShivam, Director, Category Management, Amazon Fashion said, “We are excited to launch the youthful sportswear brand D:FY on Amazon Fashion. Their exclusive presence online on Amazon reiterates their trust in us. We have worked hard to grow the Sportswear category from strength to strength offering a varied selection at affordable price points. We are sure that customers all over the country are excited to shop from this exciting new collection.” Announcing their recent investment in KAN D:FY Sports Pvt. Ltd., Mr.  RiteshSidhwani, Founder of Excel Entertainment said,  “Both Farhan and I love sports and being fit is the best gift we can give ourselves. The sportswear industry in India is seeing a transformation. We liked the space that D:FY is attempting to create. We liked their approach to build a true Indian sports brand with focus on the product.We will work with team D:FY and help them build a powerful brand much like what we have done with our movies. We wish them the very best.”

New Sportswear Brand D:FY Launches Across India

  • Post category:News/Technology
  • Post comments:0 Comments
  • Reading time:10 mins read

~Designed in Portland. Made for India, D:FY to launch 22 stores in 9 cities across the country. Will be available exclusively online on Amazon Fashion~ Sportswear Brandand Amazon Fashion exclusive, D:FY launched with…

Continue ReadingNew Sportswear Brand D:FY Launches Across India

Search

Polls

MVP Polls 07: Anushka Sen Vs Avneet Kaur - Who you think is hotter?

View Results

  • Polls Archive

Random Posts

  • Kartik Aaryan & Kriti Sanon wraps up Luka Chuppi and posts an emotional messageKartik Aaryan & Kriti Sanon wraps up Luka Chuppi and posts an emotional message
  • #MeToo is the need of the hour: Karan Oberoi#MeToo is the need of the hour: Karan Oberoi
  • Brand Queen: Vidya BalanBrand Queen: Vidya Balan
  • Anisha Victor was learning to sell office furniture! Now she’s an accomplished actressAnisha Victor was learning to sell office furniture! Now she’s an accomplished actress
  • TV Actress Mukti Mohan Spicy Hot Show in Sexy Blue Dress..OMG Watta Babe!!!TV Actress Mukti Mohan Spicy Hot Show in Sexy Blue Dress..OMG Watta Babe!!!
  • Dia Mirza Dazzles on the Runway at The Wedding Show 2018Dia Mirza Dazzles on the Runway at The Wedding Show 2018
  • Ananya Chadha – Rising Star of BollywoodAnanya Chadha – Rising Star of Bollywood
  • Kareena Kapoor Hot Photoshoot Pics In Black..Dont Miss ItKareena Kapoor Hot Photoshoot Pics In Black..Dont Miss It
  • Kajal Aggarwal Latest Photos in SareeKajal Aggarwal Latest Photos in Saree
  • South Hottie Parinidhi Sexiest Photoshoot StillsSouth Hottie Parinidhi Sexiest Photoshoot Stills
advertise-with-us-myvantagepoint

Trending

  • Nitish Rana reveals about his first encounter with Shah Rukh Khan on Zing Game OnNitish Rana reveals about his first encounter with Shah Rukh Khan on Zing Game On
  • How Do You Know That You Are An Introvert?How Do You Know That You Are An Introvert?
  • Short Film : Anurag Kashyap’s film on Eve Teasing & Molestation – THAT DAY AFTER EVERYDAYShort Film : Anurag Kashyap’s film on Eve Teasing & Molestation – THAT DAY AFTER EVERYDAY
  • 20 Best Quotes from Priyanka Chopra Which Defines Why She is so Successful20 Best Quotes from Priyanka Chopra Which Defines Why She is so Successful
  • Top 10 People Who Took Laziness To Another LevelTop 10 People Who Took Laziness To Another Level
  • Some Iconic Quotes on Rahul Dravid (The Wall)Some Iconic Quotes on Rahul Dravid (The Wall)
  • Inbox | Short FilmInbox | Short Film
  • Ormie The Pig | Hilarious Short Animation MovieOrmie The Pig | Hilarious Short Animation Movie
  • Swara Bhaskar and Jay Bhanushali begin shooting for “The Suicide Company Pvt. Ltd.Swara Bhaskar and Jay Bhanushali begin shooting for “The Suicide Company Pvt. Ltd.
  • Hilarious Memes on Bollywood Celebrities with their NamesHilarious Memes on Bollywood Celebrities with their Names

Join us on Facebook

My Vantage Point

Categories

Polls

Kajal Aggarwal Vs Tamannaah Bhatia - Who is hotter?

View Results

  • Polls Archive
  • About Us
  • Copyright
  • Privacy Policy
  • Terms of Services
  • Contact Us
  • Disclaimer
  • Advertise with Us
DISCLAIMER: MyVantagePoint.in is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for the site to earn advertising fees by advertising and linking to amazon.in. Additionally, HindiKala.com participates in various other affiliate programs, and we sometimes get a commission through purchases made through our links. Copyright 2020 - My Vantage Point
error: Content is protected !!
Go to mobile version